SEO Executives are in charge of ensuring that a web page is well-ranked on SERPs and the web traffic is increased. SEO Executive roles are mostly seen in large companies that have their own marketing departments. This role requires relevant experience and high-level technical skills. Following are the roles and responsibilities of an SEO Executive:
- On-site and off-site analysis of clients across industries
- Compiling performance reports with Google Analytics
- Keeping themselves updated on Google’s latest algorithms
- Blogging for on-page and off-page optimization
- Performing keyword research using the latest keyword research strategies